Posts

How AI Image Generation Is Transforming Employer Branding

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You’re writing a blog post to educate people about a topic related to your service. Or building a new page on your website about your hiring process. Or revamping your homepage so it doesn't look like you haven’t updated it since 2001. Then you spend 20 minutes scrolling stock photos, looking for an image that fits your content. Okay— anything that fits. You’ve been at it so long you're starting to recognize the models and photoshoot locations, and you still can’t find something that’s actually appropriate for your topic. So you settle on a vaguely relevant image of people high-fiving in an office. . . and one week later, you see that exact same image on someone else's website. Visuals matter—especially in an era where people scroll quickly, skim headlines, and barely glance at that landing page or blog article you agonized over. Images stand out: they’re often the first thing potential candidates see, and they shape how people perceive your company’s values, tone, and ...

Hiring or Hoping? Why "Post and Pray" Recruiting Doesn’t Work

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Turns out, crossing your fingers isn’t a hiring strategy after all. CareerBuilder and Monster’s Bankruptcy: A Sign of What’s Broken in Recruiting Remember when posting an ad on job boards like Monster or CareerBuilder felt like opening the floodgates to a sea of eager candidates? Fast forward to 2025, and those floods have washed away some of the very platforms that built them. The Chapter 11 filing of these job board titans —less than a year after their merger into CareerBuilder + Monster—is proof that the old “post and pray” approach to hiring is officially past its expiration date. What happened? Once giants of online recruiting, Monster and CareerBuilder failed to keep pace with a rapidly changing market. Competition from more innovative platforms, the rise of AI-driven application tools, and a shift in job seeker behavior all chipped away at their dominance. But their bankruptcy isn’t just a story about yet another corporate failure—it’s a warning for anyone still relying on o...

Will AI Replace Accountants? A Balanced Look at the Future of Finance

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Will AI replace accountants? If you’ve ever found yourself nervously eyeing the latest headline about a new chatbot or automation tool, you’re not alone. The question of AI taking over jobs has sparked more than a few watercooler debates and late-night Google sessions. While the media loves a good “robots are coming for your job” headline, the reality is far less dramatic. From abacus to spreadsheets to automated workflows, history shows that while the tools have changed, the need for smart, skilled accounting professionals never has. As calculators replaced slide rules and spreadsheets replaced ledger books, AI is the latest tool transforming the accounting industry . Rather than making you obsolete, its real power lies in helping you work smarter—if you’re willing to embrace its potential. In this article, we’ll cut through the hype, explore how AI is reshaping (not replacing) the job of the accountant, and provide actionable advice on how to stay ahead as technology advances. Let’...